September 2004
Get The Chapatti Started With Patak's Snacks!

September 2004

GET THE CHAPATTI STARTED WITH PATAK'S SNACKS !

Chuck away the crisps, pass on the peanuts, it's time for a brand new snacking sensation!

Round in shape with a crisp, tortilla like texture, Patak's Chapatti Chips are the UK's first chapatti-style snack and promise a unique savoury treat that will leave taste buds begging for more.

Created by Indian foods purveyor Patak's, in conjunction with leading snack manufacturer Red Mill Snack Foods, Chapatti Chips come in three delicious flavours; mildly spicy Korma, medium spicy Balti and medium spicy Tikka, so there's a Chip to satisfy every spice fan's palate.

Made from special Indian chapatti flour; the perfect base from which to add authentic fine herbs and spices, Chapatti Chips offer an interesting alternative to traditional, predictable snacks and reflect the UK's love of Indian food.

Available in generous sharing sized 175 gm bags that are ideal for buffets, party nibbles or any time snacking, Chapatti Chips complement the mildly spiced Mini Pappadums and extra Spicy Bombay Crackers which make up the existing Patak's snacks range.

The brightly packaged new range will be in store from early October in leading supermarkets and food stores including Asda. The range has a recommended retail price of £1.19 per pack.