Nostalgia is the flavour of the day as Red Mill Snack Foods reveals a new look for some of its longest established lines.

The company’s Grab Bag range, made up of iconic snacks including Onion Rings, Bacon Streaks and Savoury Sticks, has been completely overhauled and renamed ‘Favourites’.

All packaging has a fresh, modern design and product flavours have been significantly improved. Two new lines have also been added to the range with BBQ Saucers and Cheese Balls replacing Prawn Stars and Cheese Curls.

Red Mill’s marketing manager Sarah Nunn said: “Favourites neatly sums up what this range is all about, classic, simple yet delicious snacks that consumers have grown up with.

“They offer great value for money, with generous bag fill and portion sizes, and make a welcome change from the glut of potato crisp products currently saturating the market.”

As well as tasting better, Red Mill says Favourites snacks are also healthier than ever before. The entire range is suitable for vegetarians and contains no added MSG or artificial colours.

Sarah said: “Our redesigned packaging has all the important health information clearly signposted on the front of the bag. We are confident this combination of healthier eating and great taste will attract new consumers to the Favourites range.”

Favourites incorporates Crunchy Twirls, Onion Rings, Savoury Sticks, Bacon Streaks, Cheese Balls and BBQ Saucers. Each line is available in standard bags circa 50g (45-58g) and larger sharing bags circa 100g (95-125g).

Red Mill Snack Foods is a leading supplier of branded and privately labelled snack products. Based in Wednesbury in the West Midlands, Red Mill employs 350 staff and manufactures around half a billion bags of snacks